Selling

Uploaded: 1/5/2017
Running a successful decorated apparel business means staying on top of the trends that most impact our industry. Stahls' TV educator Josh Ellsworth hosts as we look forward to 2017, a new year with new challenges and opportunities. In this video, we forecast the trends for each market and how you can be prepared for the upcoming year of decorated apparel, including projected business and apparel trends of the new year.

Uploaded: 5/17/2016
For full color graphics without the headache and extreme versatility in your decorated apparel business, the print/cut technology of the Roland® BN 20 can be the perfect addition to your shop. In this video, Stahls' TV educator Mike Koval shows decorators how they can use the capabilities of the Roland® BN 20 to take their business to the next level.

Uploaded: 3/29/2016
Whether you are new to the world of vinyl cutting, or you are just looking to expand your business, join Stahls' TV educator Josh Ellsworth in this live classroom to learn additional decorating techniques and functionalities of your investment piece. Stay ahead of your competition and learn how to increase profitability, which material options is best for your garments, and additional tips, tricks, and innovations that are the latest to the world of vinyl cutting, heat transfer materials, and heat application.

Uploaded: 3/10/2016
If you’re doing well, you may start thinking about expanding your business, but how do you know when it’s time? In this live classroom, Stahls' TV educator Zach Ellsworth will teach you how to know when to expand your reach, capabilities, and staff, and creative ways to finance your growth.

Uploaded: 2/4/2016
Are you aiming at the right customers? By focusing on key niche markets with high growth potential, your business will be able to increase profits and maximize its spending. In this live classroom, Stahls' TV educator Zach Ellsworth teaches decorators how to capitalize on niche markets through the proper product and sales strategies.

Uploaded: 1/21/2016
The Ultimate CAD-CUT® Cost Calculator is the perfect tool for helping decorators calculate the cost of the materials needed for a job, while also taking into consideration the time and wage costs in an easy to use format. In this video, Stahls' TV educator Josh Ellsworth walks decorators through how to use this one-of-a-kind calculator to manage your production time and your material cost for every CAD-CUT® material.

Uploaded: 12/3/2015
Coming up with a fair and motivating compensation structure for your sales team can be a daunting task. In this live classroom, Stahls' TV educator Josh Ellsworth teaches decorators important considerations when setting up a compensation plan, including motivating a sales staff, structuring a plan, and other key considerations.

Uploaded: 11/24/2015
Have you ever wondered if you were making the best decision about how to decorate a particular item? In this live classroom, Stahls' TV Educator Zach Ellsworth will examine a number of typical decorating opportunities and teach you how to think like a Chief Decorating Officer, including the right decorating technology for the job and the most important questions to ask your customer.

Uploaded: 8/25/2015
If you're looking to start up an apparel business in this big, ever-booming market, but you are short on funds, not to worry. In this live classroom, Stahls' TV educator Bob Robinson will show you ways you can start a business with just a vinyl cutter and a heat press for the biggest return on investment.

Uploaded: 8/24/2015
Your pricing is as unique as your business. In this video, featured educator Doug Wilcoxson of Bomark Sportswear goes over a few things to consider when pricing your garments for the team and league business.

Uploaded: 7/21/2015
Take a second to consider JUST how many people own a T-shirt. When you're looking to sell in the apparel marketplace, you may consider them all your customer. But most businesses find that selecting a target market, understanding that market and tailoring their marketing efforts to that audience helps to yield higher returns. In this live class, join Stahls' TV educator Courtney Kubitza as she discusses successful selling tips with target marketing.

Uploaded: 5/28/2015
Did you know that the heat press is the most versatile piece of equipment in your shop? In this live Stahls' TV class, Bob Robinson shows you how to maximize your heat press investment by printing beyond t-shirts. In this action packed class, learn how to print unique items such as hoodies, hats, shoes, shorts, bags, umbrellas, promotional products, and more!

Uploaded: 4/15/2015
Looking for new ways to make big profits heat printing high margin items? Jackets and outerwear present new sales opportunities for your business year round. In this live video class, STAHLS' TV Presenter, Josh Ellsworth shows you how to create successful prints on a variety of jackets from polyester and cotton to nylon.

ASI Approved

Uploaded: 2/5/2015
Have a question? Need help figuring out the best way to market your business? In this STAHLS' TV LiveClassroom Q&A, Presenters Josh Ellsworth, Courtney Kubitza, and Zach Ellsworth sit down and answer your questions with tips and advice to help grow your business.

Uploaded: 12/30/2014
Pump up a traditional small business design by using Glow in the Dark heat transfer materials. STAHLS' TV Presenter, Courtney Kubitza shows you how to reach new markets and grow your sales mixing glow in the dark heat transfer materials with other finishes on a heat press.

Uploaded: 12/2/2014
Looking for ways to cut costs and make more profit with heat transfer materials? Watch the archive of the live video class, CAD-CUT® Calculating Cost and Selling Prices. In this class, STAHLS' TV Presenter Josh Ellsworth walks you through how to calculate costs when working with CAD-CUT® heat transfer materials and save.

Uploaded: 11/18/2014
Make the most out of your heat press investment. Watch the archive of the live video class Heat Press Success. STAHLS' TV Presenter, Courtney Kubitza reveals everything you need to know about your new heat press.

ASI Approved

Uploaded: 11/18/2014
Are you efficient in all phases of heat transfer film production process? In this live video class STAHLS' TV Presenter, Josh Ellsworth shows you how to reduce cost through increased efficiencies.

Uploaded: 10/3/2014
Throwing away unused material is the easiest way to lose money for your business. Stahls' TV Presenter, Josh Ellsworth demonstrates how properly loading your rolls between the pinch rollers of your vinyl cutter can help increase your alignment and cut down on wasted material around the edges of your designs.

Uploaded: 9/19/2014
After purchasing your vinyl cutter and learning more about its operation and functionality, the next step is learning how to use your new investment to make your business profitable. Stahls' TV Presenter, Josh Ellsworth demonstrates how to use your vinyl cutter to make money, specific material options for your cutter, an overview of cad-cut materials and available markets that apply to the specific materials, and 10 tips for new vinyl cutter users.